CHAIRS X CHAIRS
THE NEW MASSEY HALL IS ALMOST COMPLETE. NAME A PARTERRE SEAT AND SUPPORT THE MASSEY HALL REVITALIZATION TODAY.
Restored, revitalized, and re-imagined.
An aspirational home for our nation’s great artists and international iconic entertainers, no other venue has contributed so much to our country’s cultural identity. And now you can leave a lasting legacy by adding your name to the Hall.
The legend returns to take its unique place in Toronto and the international music scene. There’s a need for final funding, and you can help.
Over the past several years Campaign Co-Chairs, Alison McDonald, Richard Hamm, Bill Mackinnon, and Tom MacMillan and have been working to complete the Massey Hall Revitalization campaign and open this treasure by this year end. With only 3% left to raise, we are running the Chairs x Chairs campaign. As Co-Chairs, we are offering to double every gift made before the deadline.
As someone who makes our city one of the best in the world, we need your support to close this campaign and invite you to be part of Massey Hall’s audience forever by purchasing a seat in the Hall. And as Co-Chairs we are offering to double every gift made before the deadline.
Make Your Gift Now | About the Massey Hall Revitalization Project | FAQ
Seat Naming Opportunities
You can name a Massey Hall seat:
- for yourself
- as a special gift honouring a music fan in your life
- in memory of a loved one
- in recognition of a business or organization
Seats and rows are available to be named at two levels:
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In recognition of Seat Dedication, we are pleased to offer:
- A moment to enjoy a performance from your seat within the year
- Invitation to our Massey Hall Revitalization recognition event
- A seat dedication certificate
- A behind the scenes tour of the revitalized Massey Hall
- 2 Platinum Level memberships, one for yourself, and one to share as a gift
- A charitable tax receipt for the full amount of your seat donation
- Recognition on: Massey Hall’s donor wall, Massey Hall and Roy Thomson Hall annual reports, and Massey Hall’s website
ABOUT THE Massey Hall Revitalization
We find ourselves in an incredibly rare moment as Massey Hall has opened after the most significant renovation in its 130-year history. We are thrilled to present the remarkably restored Allan Slaight Auditorium, with the addition of a 7-storey tower to the south, collectively known as Allied Music Centre. The expansion means four venues for artists, educators, and community groups with expanded programming. Beyond improved amenities and accessibility, students and communities will engage and connect through expanded Education and Outreach activity. Artists will be able to create and perform at every stage of their careers with tailored Artist Development support from the Halls. And music fans like you will be an integral part of an artist’s path to becoming headliners. Your seat dedication will bring the joy of live performances to audiences and artists alike.
DELIVERING ON COMMUNITY IMPACT
For the first time, Massey Hall’s Education and Community Outreach Programming has a permanent home with the goal of reaching even more people in need.
ARTIST DEVELOPMENT
Over the past years, Toronto has lost many venues, making performance critical. Massey Hall is preparing to open new production and performance facilities in Allied Music Centre, giving artists and the audience a chance to come together and enjoy the experience of favourite acts. Our Artist Development program works one-to-one with artists to get them on track to making their Massey Hall debut.
HERITAGE & VIBRANCY
From the Art-Nouveau style of the stained-glass windows to the craftsmanship of the magical Moorish arches and plasterwork in the Allan Slaight Auditorium, Massey Hall will remain a cherished piece of Toronto’s architecture. Massey Hall is one of the only centenarian buildings in Toronto to be in use for its original intent.
RECOVERY & CITY BUILDING
The Halls are deserving for being financially self-sufficient, and self-sustainable arts organization. This is a winning project key to our recovery as a city with $348M in our local economic impact and the creation of 4,000 jobs.
FAQ
If I make a donation to name a seat, will I receive a charitable tax receipt?
Yes, a charitable tax receipt for the full amount of your donation will be emailed to you upon receipt of your gift.
Will I be able to choose my seat?
You can choose the seat level and a staff member will assign a specific seat within that level for you. If you have any preferences eg. aisle seat, please make note of them when making your seat dedication donation online.
Do I get to sit in my dedicated seat at any performance?
Naming a seat does not guarantee use of that seat at a performance. However, we will be inviting you to experience a performance at one point within the year to enjoy from your seat.
I’m naming a seat in honour of a loved one. Will you notify them?
We would be happy to notify the honoree of your gift. Please contact Aven Hoffarth, Membership Associate at 416-593-8860 or aven.hoffarth@mh-rth.com.
How long will my dedication be recognized on the seat?
Your seat dedication continues for a 25-year period.
How will my donation be recognized?
For gifts of $1,000+, donors will receive recognition in Massey Hall and Roy Thomson Hall annual reports, on the Massey Hall Revitalization project website, and on the campaign donor wall in the revitalized Massey Hall.
How big is the seat plaque and where will it be located on the seat?
Seat plaques are 3” (width) x 1” (height). For main floor, main floor parterre, and balcony seats the plaque will be affixed to the armrest. For gallery seats, the plaque will be affixed to the back of the seat.
How long can my inscription be?
Seat inscription can be up to 3 lines with a limit of 28 characters per line. You will be directed to complete your inscription and donor recognition when making your donation online.
Who can I speak to if I have more questions?
If you prefer to set-up a payment schedule (up to 5 years) or make your donation through an alternative method such as over the phone, mailing a cheque, or e-transfer, please contact Aven Hoffarth, Membership Associate at 416-593-8860 or aven.hoffarth@mh-rth.com.
We’re here to help. If you do not want to make your donation online, please fill out this pledge form and email Aven Hoffarth, Membership Associate at aven.hoffarth@mh-rth.com.
Charitable Registration No. 11922 8633 RR 0001.