CHAIRS X CHAIRS
THE NEW MASSEY HALL IS ALMOST HERE. NAME A PARTERRE SEAT AND SUPPORT THE MASSEY HALL REVITALIZATION TODAY.
Restored, revitalized, and re-imagined.
An aspirational home for our nation’s great artists and international iconic entertainers, no other venue has contributed so much to our country’s cultural identity. And now you can leave a lasting legacy by adding your name to the Hall. The legend will return to take its unique place in Toronto and the international music scene. But first, there’s a need for final funding and you can help.
Over the past several years Campaign Co-Chairs, Alison McDonald, Richard Hamm, Bill Mackinnon, and Tom MacMillan and have been working to complete the Massey Hall Revitalization campaign and open this treasure by this year end. With only 15% left to raise, we are launching the Chairs x Chairs campaign. And as Co-Chairs we are offering to double every gift made before the deadline.
As someone who makes our city one of the best in the world, we need your support to close this campaign and invite you to be part of Massey Hall’s audience forever by purchasing a seat in the Hall. And as Co-Chairs we are offering to double every gift made before the deadline.
Seat Naming Opportunities
You can name a Massey Hall seat:
- for yourself
- as a special gift honouring a music fan in your life
- in memory of a loved one
- in recognition of a business or organization
Seats and rows are available to be named at two levels:
In recognition of Seat Dedication, we are pleased to offer:
- A moment to enjoy a performance from your seat within the year
- Invitation to our Massey Hall Revitalization recognition event
- A seat dedication certificate
- A special memento commemorating your seat dedication
- A behind the scenes tour of the revitalized Massey Hall
- 2 Platinum Level memberships, for yourself, and to share as a gift
- A charitable tax receipt for the full amount^
- Recognition on: Massey Hall’s donor wall, Massey Hall and Roy Thomson Hall annual reports, and Massey Hall’s website
ABOUT THE Massey Hall Revitalization
We find ourselves in an incredibly rare moment as Massey Hall prepares to open after the most significant renovation in its 127-year history. When the Revitalization project is complete, we will welcome you to the remarkably restored Allan Slaight Auditorium, with the addition of a 7-storey tower to the south, collectively known as Allied Music Centre. The expansion means four venues for artists, educators, and community groups with expanded programming. Beyond improved amenities and accessibility, students and communities will engage and connect through expanded Education and Outreach activity. Artists will be able to create and perform at every stage of their careers with tailored Artist Development support from the Halls. And music fans like you will be an integral part of an artist’s path to becoming headliners. Much like the Hall’s founding wishes, a Gift for the People, we expect brighter days ahead where we’ll be able to gather with friends and sing loudly together once again in the revitalized Massey Hall. Your seat dedication will bring the joy of live performances to audiences and artists alike.
DELIVERING ON COMMUNITY IMPACT
For the first time, Massey Hall’s Education and Community Outreach programming will have a permanent home with the goal of reaching even more people in need.
Over the last year, Toronto has lost many venues, making performance critical. Massey Hall is getting ready to open a new Club and Theatre, giving artists and the audience a chance to catch our favourite acts and recover. Our Artist Development program works one-to-one with artists to get them on track to making their Massey Hall debut.
HERITAGE & VIBRANCY
From the Art-Nouveau style of the stained-glass windows to the craftsmanship of the magical Moorish arches and plasterwork in the Allan Slaight Auditorium, Massey Hall will remain a cherished piece of Toronto’s architecture. Massey Hall is one of the only centenarian buildings in Toronto to be in use for its original intent.
RECOVERY & CITY BUILDING
The Halls are deserving for being financially self-sufficient, and self-sustainable arts organization. This is a winning project key to our recovery as a city with $348M in our local economic impact and the creation of 4,000 jobs.
If I make a donation to name a seat, will I receive a charitable tax receipt?
Yes, a charitable tax receipt for the full amount of your donation will be emailed to you upon receipt of your gift.
Will I be able to choose my seat?
You can choose the seat level and a staff member will assign a specific seat within that level for you. If you have any preferences eg. aisle seat, please make note of them when making your seat dedication donation online.
Do I get to sit in my dedicated seat at any performance?
Naming a seat does not guarantee use of that seat at a performance. However, we will be inviting you to experience a performance at one point within the year to enjoy from your seat.
I’m naming a seat in honour of a loved one. Will you notify them?
We would be happy to notify the honoree of your gift. Please contact contact Ashley D'Andrea at the coordinates below to make arrangements.
How long will my dedication be recognized on the seat?
Your seat dedication continues for a 25-year period.
How will my donation be recognized?
For gifts of $1,000+, donors will receive recognition in Massey Hall and Roy Thomson Hall annual reports, on the Massey Hall Revitalization project website, and on the campaign donor wall in the revitalized Massey Hall.
How big is the seat plaque and where will it be located on the seat?
Seat plaques are 3” (width) x 1” (height). For main floor, main floor parterre, and balcony seats the plaque will be affixed to the armrest. For gallery seats, the plaque will be affixed to the back of the seat.
How long can my inscription be?
Seat inscription can be up to 3 lines with a limit of 28 characters per line. You will be directed to complete your inscription and donor recognition when making your donation online.
Who can I speak to if I have more questions?
Prefer to set-up a payment schedule (up to 3 years) or make your donation through an alternative method such as over the phone, mailing a cheque, or e-transfer, please contact Ashley D’Andrea, Development Department at (416) 593-0040 or email@example.com.
We’re here to help. If you do not want to make your donation online, please fill out this pledge form and email Ashley D’Andrea, Development Manager at firstname.lastname@example.org or (416) 593-0040. Charitable Registration No. 11922 8633 RR 0001.